Doubling Down on Secrecy

Not long after Tim Cook took over as full time CEO, he made a promise: We’re going to double down on secrecy.” A few years on from that comment, it seems, as with most of Tim’s public comments, that it was more than just empty marketing speak. From the completely redesigned iOS 7 in 2013, to the launch of a whole new programming language, Swift, at this years WWDC, to the announcements that are about to be unveiled, Apple are tighter lipped and appear to be more controlled than ever.

-James Gill, Why would Apple make a watch?”, Medium

I wrote this sentiment almost literally verbatim about a month ago, but never published. That James Gill is a smart guy; I wonder why he writes on Medium, then.

(via The Loop)


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Friction

There is no better reason to not do something
There is no better reason to try
There is no better reason to fight
Against tyranny and strife

Removal is often the goal
Removal is often the challenge
Removal is often not enough
To completely fix what hangs in the balance

But it can bring about great change
But it can bring light
But it can bring great joys
In the darkness of the night

And so I live with friction
And so I live with what is hard
And so I live with what I love
But I stay upon my guard

Linked things

Linked things with Quotes

Linked things with Comments

Collected things

Book things

Forgotten things

Important things

Friction

There is no better reason to not do something
There is no better reason to try
There is no better reason to fight
Against tyranny and strife

Removal is often the goal
Removal is often the challenge
Removal is often not enough
To completely fix what hangs in the balance

But it can bring about great change
But it can bring light
But it can bring great joys
In the darkness of the night

And so I live with friction
And so I live with what is hard
And so I live with what I love
But I stay upon my guard

Linked things

Linked things with Quotes

Linked things with Comments

Collected things

Book things

Forgotten things

Important things

Friction

There is no better reason to not do something
There is no better reason to try
There is no better reason to fight
Against tyranny and strife

Removal is often the goal
Removal is often the challenge
Removal is often not enough
To completely fix what hangs in the balance

But it can bring about great change
But it can bring light
But it can bring great joys
In the darkness of the night

And so I live with friction
And so I live with what is hard
And so I live with what I love
But I stay upon my guard

Linked things

Linked things with Quotes

Linked things with Comments

Collected things

Book things

Forgotten things

Important things

Friction

There is no better reason to not do something
There is no better reason to try
There is no better reason to fight
Against tyranny and strife

Removal is often the goal
Removal is often the challenge
Removal is often not enough
To completely fix what hangs in the balance

But it can bring about great change
But it can bring light
But it can bring great joys
In the darkness of the night

And so I live with friction
And so I live with what is hard
And so I live with what I love
But I stay upon my guard

Linked things

Linked things with Quotes

Linked things with Comments

Collected things

Book things

Forgotten things

Important things

Friction

There is no better reason to not do something
There is no better reason to try
There is no better reason to fight
Against tyranny and strife

Removal is often the goal
Removal is often the challenge
Removal is often not enough
To completely fix what hangs in the balance

But it can bring about great change
But it can bring light
But it can bring great joys
In the darkness of the night

And so I live with friction
And so I live with what is hard
And so I live with what I love
But I stay upon my guard

Linked things

Linked things with Quotes

Linked things with Comments

Collected things

Book things

Forgotten things

Important things

Friction

There is no better reason to not do something
There is no better reason to try
There is no better reason to fight
Against tyranny and strife

Removal is often the goal
Removal is often the challenge
Removal is often not enough
To completely fix what hangs in the balance

But it can bring about great change
But it can bring light
But it can bring great joys
In the darkness of the night

And so I live with friction
And so I live with what is hard
And so I live with what I love
But I stay upon my guard

Linked things

Linked things with Quotes

Linked things with Comments

Collected things

Book things

Forgotten things